The Story of Men's Underwear

• Date de parution : 30/05/2013
• Editeur : Parkstone International
• EAN : 9781780428826
• Série : (-)
• Support : Livre numérique

• Nombre de pages : (-)
• Collection : (-)
• Genre : (-)
• Thème : Non attribué
• Prix littéraire(s) : (-)

Men´s fashion, particularly the trends involving undergarments, was once reserved for the elite; today it has become democratised, clear proof of social progress.The aestheticism of the body so highly valued by the Greeks seems to have regained a prominent place in the masculine world. Mirroring... Voir plus

Men´s fashion, particularly the trends involving undergarments, was once reserved for the elite; today it has become democratised, clear proof of social progress.The aestheticism of the body so highly valued by the Greeks seems to have regained a prominent place in the masculine world. Mirroring the evolution of society´s values, the history of underwear also highlights the continuous, dancing exchange that exists between women´s styles and men´s fashion. Undergarments are concealed, flaunted, stretched or shortened, establishing a game between yesterday´s illicit and today´s chic and thereby denouncing the sense of disgrace that these simple pieces of clothing used to betray.
In this work, Shaun Cole endeavours to re-establish for the first time, through well-researched socio-economic analysis, the importance of men´s underwear in the history of costume from ancient times to today. A reflection of technological progress, this study is full of surprises and powerful reflections on man´s relationship with his body.