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Swiss design

Couverture du livre « Swiss design » de Lucas Dorian aux éditions Braun
  • Date de parution :
  • Editeur : Braun
  • EAN : 9783037680483
  • Série : (-)
  • Support : Papier
Résumé:

The white cross on the red background is one of the most famous design-icons worldwide. Design as a factor for success is an integrated part of many Swiss products.



The triangular Toblerone chocolate bar is defined by its rectilinearity and instantly recognizable shape. In terms of the... Voir plus

The white cross on the red background is one of the most famous design-icons worldwide. Design as a factor for success is an integrated part of many Swiss products.



The triangular Toblerone chocolate bar is defined by its rectilinearity and instantly recognizable shape. In terms of the well-known Zena asparagus peeler from 1947, functionality is its sole formative characteristic. When it comes to fonts, few are as clear-cut as Helvetica. This volume demonstrates that Swiss Design incorporates much more than just functionality and clear shapes, as proofed by a vibrant yound design scene. This volumes presents design classics as well as the creative spectrum of Swiss Design today.

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